Building, designing and photographing for studios and product teams who care about the details.

I'm Macarena — a designer who codes, a developer who photographs, a generalist who believes specificity is the point.
I work across the full arc of a digital product: from research and identity to the production-grade React app on the other end. The same eye that prints in a darkroom on Saturday writes the type ramp on Monday.
For the last six years I've collaborated with independent studios, fintech teams, magazines and festivals — quietly, mostly, because the best work usually is.
Open to selected commissions from June 2026 — product design, brand systems, editorial photography and full-stack builds. Tell me what you're working on.